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MALHER - Rebranding
Nova identidade visual para Malher, Guatemala City food.
Malher é uma tradicional marca culinária da Guatemala, amada por seus consumidores.
Apesar de contar com forte percepção positiva, percebeu que poderia evoluir sua identidade, reforçando
suas propriedades e dando vida a uma nova história e expressão da marca.
CBA Latam Project Team
ALL RIGHTS BELONG TO MALHER® AND CBA B+G. Latam.
ALL RIGHTS BELONG TO MALHER® AND CBA B+G. Latam.
Project team: Fernanda Varnum, Laercio Parolo, Daniella Chen, Natalia Esposto, Rodrigo Ramirez, Larissa Ficher.
CLIENT: MALHER
YEAR: 2021
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